vr ad campaign

Programs used

Blender icon blackPremiere pro icon blackAdobe Illustrator icon blackInDesign icon black Procreate icon black
roadside advertisement banner mockup of VR campaign featuring 3D character using headset
Billboard mockup of VR ad campaign featuring 3D character using headset
About The Project

creating
the
campaign

This assignment involved developing an ad campaign for an existing business centred around a promotional event. I selected VR Adventures Zone because it challenged me to use 3D software in a creative way.

GOAL AND PURPOSE

targeting a market

The goal of this assignment was to create a campaign that resonated with the businesses target audience and could be applied to multiple mediums such as print or web.

Social media post mockup of VR campaign featuring 3D character using headset
Sketches of starting concepts for VR ad campaign
THE PROCESS

Every step matters.

- Thorough Research
- Sketches
- Outside Feedback
- Digitalization
- More Feedback and More Revisions
- The Final Presentation


The process ensures that the final product aligns with values and aesthetics of Taiwanese culture.

FINAL OUTCOME AND REFLECTION

a proud creative challenge

This is a project I’m very proud because of the challenges it presented and how I overcame them. It pushed me to experiment with 3D elements and design across various media, solidifying my ability to adapt my design process to new tools and formats.

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Desktop facebook profile mockup of VR campaign featuring 3D character using headset